Clausebook

At a glance

Practice Focus

Help Amazon sellers with intellectual property and issues with Amazon.

Practice Focus

Help Amazon sellers with intellectual property and issues with Amazon.

Year Started

2016

Total No. of Lawyers

14

Locations

Tel Aviv, New York

Points of Interest

01

Recognized she had a “blue ocean” opportunity after an amazon seller contacted her for help with e-commerce law.

02

Before starting her firm, Yael was a partner at a boutique IP law firm.

03

Licenses to practice in both New York and Israel.

04

Co-founded an investment bank to help Amazon sellers sell their businesses.

At a glance

Practice Focus

Help Amazon sellers with intellectual property and issues with Amazon.

Year Started

2016

Total No. of Lawyers

14

Locations

Tel Aviv, New York

Points of Interest

01

Recognized she had a “blue ocean” opportunity after an amazon seller contacted her for help with e-commerce law.

02

Before starting her firm, Yael was a partner at a boutique IP law firm.

03

Licenses to practice in both New York and Israel.

04

Co-founded an investment bank to help Amazon sellers sell their businesses.

Interview with Yael

What was the most important factor that led you to leave the firm you were at and start your own law firm?

One of the reasons I started a law firm was so that I could take decisions fast, and take risks. I realized I discovered a new legal area, and I had to run fast. I hired lawyers very quickly, and prioritized growth, over my own profit. It wouldn’t be easy to do so as part of a large law firm. Still today, our firm is far from being a typical law firm, as we onboard 3-4 new clients per day. My partners and I constantly think of new services, and new ways to improve our existing services.

What do you know now, that you wish you knew when you started Cabilly & Co. back in 2016?

The importance of hiring a dedicated business manager. Most law firms have a partner managing the firm, who also is bringing in clients, and working on files. That’s obviously not the case for most compa nies, and it took us some time to understand that law firms should be run like most companies. We hired a CEO last year, who exclusively focuses on managing the firm. I wish we did it sooner. Making this move allowed our partners to focus on the professional side of our business, and it allowed me to focus on marketing and growing of our legal practice. The firm is much more efficient, and profitable.

What are your near term goals?

Expand globally and become “the” e-commerce law firm world wide.

What advice would you give to lawyers who are looking to build out their own books of business?

It is hard to build a business in a croweded place. I would look for that blue ocean (i.e., an area of law where there are very few people practicing but a lot of economic activity). I would try to be the first, or one of the first. I can think of several other opportunities I would pursue if I wasn’t focusing on e-commerce law. The challenge is learning a completely new area of the law on your own; there’s no one to teach you. You’ll try and fail many times, and you’ll be forced to be creative, again and again. This difficulty, however, is a barrier to entry that protects your business once you are established.

Interview with Yael

What was the most important factor that led you to leave the firm you were at and start your own law firm?

One of the reasons I started a law firm was so that I could take decisions fast, and take risks. I realized I discovered a new legal area, and I had to run fast. I hired lawyers very quickly, and prioritized growth, over my own profit. It wouldn’t be easy to do so as part of a large law firm. Still today, our firm is far from being a typical law firm, as we onboard 3-4 new clients per day. My partners and I constantly think of new services, and new ways to improve our existing services.

What do you know now, that you wish you knew when you started Cabilly & Co. back in 2016?

The importance of hiring a dedicated business manager. Most law firms have a partner managing the firm, who also is bringing in clients, and working on files. That’s obviously not the case for most compa nies, and it took us some time to understand that law firms should be run like most companies. We hired a CEO last year, who exclusively focuses on managing the firm. I wish we did it sooner. Making this move allowed our partners to focus on the professional side of our business, and it allowed me to focus on marketing and growing of our legal practice. The firm is much more efficient, and profitable.

What are your near term goals?

Expand globally and become “the” e-commerce law firm world wide.

What advice would you give to lawyers who are looking to build out their own books of business?

It is hard to build a business in a croweded place. I would look for that blue ocean (i.e., an area of law where there are very few people practicing but a lot of economic activity). I would try to be the first, or one of the first. I can think of several other opportunities I would pursue if I wasn’t focusing on e-commerce law. The challenge is learning a completely new area of the law on your own; there’s no one to teach you. You’ll try and fail many times, and you’ll be forced to be creative, again and again. This difficulty, however, is a barrier to entry that protects your business once you are established.

✨

✨

Going Solo

Going Solo

Want to hear from other successful lawyers that have gone out on their own?

Subscribe to our blog